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TorfsCrunchCase

Torfs

How can you optimize markdown pricing and enhance retail efficiency

Discover how Torfs, a leading Belgian shoe retailer, significantly improved its profit margins and streamlined operations by implementing the Crunch AI-driven Markdown Assistant. This strategic initiative leveraged advanced analytics to revolutionize Torfs' end-of-season discounts, boosting revenue by up to 30% and margins by up to 8%.

Smarter End-of-Season Markdowns powered by AI

Torfs faced the challenge of unlocking more value from its end-of-season markdowns. Traditional pricing methods often resulted in low margins and excess inventory. In a rapidly shifting market, a more efficient, data-driven strategy was essential.

The Solution: Crunch Markdown Assistant

Crunch developed an AI-powered tool that redefined Torfs’ markdown approach:

  • Intelligent Pricing Algorithms: The tool predicts the optimal markdown for each item by analyzing historical sales, inventory levels, and market trends.
  • Proven Through A/B Testing: A side-by-side comparison with Torfs’ traditional method clearly demonstrated the superior performance of the AI-driven approach.
  • Seamless Integration & Ease of Use: The Assistant integrates effortlessly with existing systems and enables easy scenario testing and real-time adjustments through clear, intuitive dashboards.

The Impact

  • +30% Revenue and +8% Margin uplift in the AI group.
  • Significantly reduced manual effort, enabling the team to focus on strategic initiatives.
  • Scaled to additional product categories, with further AI innovation in development.

Conclusion

The Crunch Markdown Assistant proves that AI doesn’t just enhance markdown, it transforms them into a powerful lever for profitability and efficiency. Ready to see what data-driven pricing can do for your business? Explore our cases or reach out for a tailored consultation. We’re here to help you lead the change.